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"This is such a special initiative because it helps one of the world's most vulnerable populations: babies," said Jennifer Mitchell, founding chair of JPMA Cares, now the Baby Safety Foundation.
"The work we are doing to amplify existing national and international efforts, provide program-specific products and education, and contribute on a micro level to those in need is making a real, tangible impact on the lives of babies and young children all over the world, consistent with the spirit and culture of our industry."
